
Public Affairs
We help clients build effective relationships with governments, public institutions and other key stakeholders. Our work includes stakeholder mapping, institutional engagement and support on policy and regulatory issues.
About us
We help our clients build bridges to key institutions, media and strategic partners.
Strategic Advisors is a boutique public affairs and strategic communications firm working with companies, organizations and individuals in Serbia and internationally. We help clients navigate political and institutional environments, build effective relationships with government and public institutions, and engage with domestic and international media.
Our work spans three areas: public affairs; media relations and strategic communications; and campaigns. We support political, digital and media campaigns, using public opinion research to inform strategy. We also provide crisis communications when reputations are at stake.
Founder Stefan Jovanović personally leads every engagement. Clients work directly with the senior adviser responsible for their project, from the first strategic conversation through to delivery.
Areas of expertise
Our team brings together experience from international institutions, media, and the digital and creative industries. We work alongside our clients to navigate complex environments, connect people and ideas, and build bridges. Every new creation goes from zero to one.

We help clients build effective relationships with governments, public institutions and other key stakeholders. Our work includes stakeholder mapping, institutional engagement and support on policy and regulatory issues.

We help clients strengthen their public profile and protect their reputation through clear messaging, media engagement with both Serbian and international media, and strategic communications, including support in sensitive or high-pressure situations.

We design and deliver political, digital, media and advocacy campaigns tailored to each client’s goals. We also conduct and interpret public opinion research to inform campaign strategy, understand audiences and measure results.
Engagements can be project-based or ongoing.
The scope, priorities and deliverables are agreed with each client.
Founder

Founder & Managing Partner
Stefan Jovanović is the Founder and Managing Partner of Strategic Advisors, a boutique advisory firm providing senior, hands-on counsel to leaders and companies navigating complex political, institutional and reputational environments. With more than a decade of experience in international affairs and parliamentary diplomacy, he has engaged with institutions such as the United Nations, the Council of Europe and other international bodies. His background also includes service in Serbia’s public institutions, work in a think tank and close collaboration with domestic and international media. This experience informs his counsel on public affairs and government relations, media relations and strategic communications, and campaigns shaped by research and a close understanding of public opinion.
Stefan is also Vice President and Head of Communications at the Center for International Relations and Sustainable Development (CIRSD), and Director of the Horizons Forum. He previously served as a Member of the National Assembly of Serbia and as a member of Serbia’s delegation to the Parliamentary Assembly of the Council of Europe. He holds a Master of Laws from the University of Niš, where his research focused on public administration in China.
Contact
Tell us what you are working on and where you need support. We will get back to you to arrange an initial conversation.